Pioneer To Sell DJ Equipment Business for $500 Million

[yizzle]

RTTNews reports that Japanese electronics maker Pioneer Corp. plans to sell its DJ equipment business to a U.S. private equity firm, Kohlberg Kravis Roberts (KKR), for 59 billion yen (about $551 million).

Pioneer would then acquire a portion of the newly issued shares in PDJ Holdings Co., Ltd (PDJHD), which would be owned 85.05% by KKR and 14.95% by Pioneer.

The agreed purchases are planned to close by March 2015.

Pioneer’s DJ equipment business develops, manufactures, and sells equipment for DJs, including DJ players, mixers, controllers, headphones, and speakers.

Source | Source

[Cupe]

When the company that made minecraft sells for 2 billion, selling Pioneer for that much seems fucked.

[Kodiak]

The market for DJ equipment is minuscule though. And very little turn over and upgrading of products by the end user.

For example.... Who here has bought a NEW piece of Pioneer DJ equipment in the last 2 years?

[Cupe]

I think everything selling for so fucking much these days (when sometimes it's a pointless tiny app) makes your brain fuck up.